Ambitious politicians don't need to be urged to run for higher office. But "draft" websites, which the netroots used to put mavericks like Wesley Clark and Jim Webb on the map, are becoming a standard political exercise. And that's probably a bad thing for Internet politics.
This past Monday a bunch of RootsCamp alumni, led by Ruby Sinreich, Rik Riel, and avatars named errcheck Hicks and Effulgent Brown, organized an anti-war protest on Virtual Capitol Hill in Second Life. Sinreich (nom de avatar: Ruby Glitter) expected about 80 avatars to show up -- 40 more than Second Life usually recommends, due to massive slowdown issues -- but in the end 126 residents showed up to dance, wave signs, yell slogans, and show their support. It was, Sinreich says, a smashing success.
ZDNet tech blogger Donna Bogatin examines the online outreach of Senator Joe Biden (D-DE) and the results are mixed. She labeled his announcement speech "staid" and failing to make him stand out from other candidates declaring online. Questioning Biden's ability to connect to potential voters, Bogatin writes, "Perhaps Jill [Biden] should give Joe lessons in networking" after photos of the senator's wife receive more attention than the senator himself.
Jeremy Bronson, reporting for MSNBC's Hardball with Chris Matthews, chronicled how candidates are combating the YouTube effect and trying to turn it around in their favor.
The progressive blogosphere has been waiting with baited breath for news about the fate of John Edwards' bloggers Amanda Marcotte and Melissa McEwen after they were criticized for writing anti-Catholic slurs before working for Edwards. Salon reported that they were fired yesterday, but TAPPED and others have heard otherwise. And Glenn Greenwald has been building an unbelievably long list of links to other blogs covering this.
The MSM has been covering the story with mixed value; for example Time Magazine does a decent job of putting it into larger context, but oddly claims that the story has an antecedent in "Democrat" John Thune's hiring of bloggers in his run against Senator Tom Daschle in "2005." Hello, rewrite? (Read our seminal story on the Thune bloggers episode here.
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The Web on the Candidates
"If the liberal blogs want to understand why so few people outside their narrow echo chamber take them seriously, and what it will take to gain the broader credibility they crave, they should look no further than their handling of the recent flap over John Edwards’ foul-mouthed blogger hires," says Dan Gerstein in the Politico.
Patrick Ruffini calls John Edwards' site a "mess," in part because, as Todd Ziegler notes, there are icons for and links to 24 social news/social networking sites. "I get it. The Edwards campaign is really into the whole Web 2.0 thing. Message delivered. I understand the power of these networks. I do. But 24 accounts? This just strikes me as sort of ridiculous," Ziegler says. Ruffini says there's also too much text on the home page: "A homepage should be made for scanning, so a big graphic with your message of the day, with icons and 5-6 word descriptions of your key features is what works best."
The Web on the Candidates
YouTube can be friend and enemy to a campaign, reports the Mercury News. The ubiquity of cell phone cameras and online video can make candidates extremely wary the YouTube effect, but they can also use it to their advantage. "One slip, and it's out so fast and goes so far. You're more exposed, but you can react faster, too, so it cuts both ways," Bruce Hildebrand says.
Jeff Jarvis recently launched Prezvid, a blog that covers presidential campaigns' use of video, and his video post about John McCain's use of video is spot on. Jarvis critiques McCain's over-produced videos -- rightly pointing out that his videos look like they're meant for the large screen, but they'll only be seen on computer screens -- and offers unsolicited advice and how to make better use the increasingly important medium.
The Web on the Candidates
Marianne Richmond at Blog the Campaign in 08 takes a look at the blog on Hillary Clinton's site and find something missing: Hillary.
Mitt Romney is trying his best to replicate Barack Obama's Facebook popularity. However, the University of Arizona's student paper, the Wildcat, points out: "Of the 36 posted photos of Romney's life and campaign, he seems to only interact with white people. (Note to the Romney 2008 campaign: These things can be both an asset and a liability.)"
The Web on the Candidates
Heather Greenfield of Technology Daily writes about the use of Google Adwords and Google-bombing in political campaigns. Despite search-engine operators' objections, bloggers from the left and right -- people like Chris Bowers of MyDD and John Hawkins of Right Wing News -- have used Google bombing to influence Google's search results.
TechPresident blogger David All has a poll up on his site asking readers, "Which website/service will have the most impact during the 2008 Presidential campaign?" So far, 18 out of 21 voters have chosen YouTube. Giuliani advisor Patrick Ruffini rightly suggests, however, that we don't yet know what the killer app in 2008 will be: "...the killer app of 2008 hasn’t been invented yet. It will be invented in a garage in August of this year, start gaining critical mass by the end of the fourth quarter, and be on the tip of everyone’s tongue by the middle of next year."
The Web on the Candidates
Todd Zeigler at the Bivings Report responds to Giuliani consultant Patrick Ruffini and techPresident's David All's discussion about what technologies will have the greatest impact in the 2008 election. He names Ning, a social network creation tool; Mozes, a text message broadcast app; Twitter, a status updater using IM, email, and text messaging; NowPublic, a user-generated news source; and MyBlogLog, a social networking service focused on blogs.
Videoblogger James Kotecki (who's now working with Capitol Hill Broadcasting Network) posts about John McCain's video strategy. Unlike Jeff Jarvis, who thinks that "McCain’s videos may be ready for prime time, but not for YouTube," Kotecki showers praise on McCain's short, highly-produced videos, which he says can double as both online videos and TV ads.