Recommended Reading

Tim O’Reilly, “What is Web 2.0,” September 30, 2005, http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html

Chris Anderson, “The Long Tail,” Wired, October 2004, http://www.wired.com/wired/archive/12.10/tail.html (His book, of the same title, is also worth reading, albeit somewhat repetitious.)

Zephyr Teachout, “Come Together Now: The Internet’s Unlit Fuse,” Personal Democracy Forum, November 17, 2004, http://www.personaldemocracy.com/node/152

Micah Sifry, “The Rise of Open Source Politics,” The Nation, Nov. 22, 2004,
http://www.thenation.com/doc/20041122/sifry

Henry Farrell, “Bloggers and Parties: Can the Netroots Reshape American Democracy?” Boston Review, Sept.-Oct. 2006,  http://bostonreview.net/BR31.5/farrell.html

Zack Exley, “Can the Internets Make Me President?”, New Organizing Institute wiki, http://neworganizing.com/wiki/index.php/Can_the_Internets_make_me_president%3F (last edited August 2006)

Matt Stoller, “What is this new movement?”, Talking Points Memo Café, January 15, 2007, http://www.tpmcafe.com/blog/coffeehouse/2007/jan/15/what_is_this_new_movement

Pew Internet, Election 2006 Online, http://www.pewinternet.org/PPF/r/199/report_display.asp

NETWORKED JOURNALISM

Jay Rosen’s Pressthink, http://journalism.nyu.edu/pubzone/weblogs/pressthink/

Dan Gillmor’s Center for Citizens Media, http://www.citmedia.org/blog/

Jeff Jarvis’s Buzzmachine: http://www.buzzmachine.com

MESSAGE PROMOTION:

Steve Rubel’s MicroPersuasion, http://www.micropersuasion.com/

NON PROFIT

Netsquared: http://www.netsquared.org

EchoDitto blog: http://www.echoditto.com/weblog

VIDEO

TubeMogul, “Web Video Marketing - Best Practices,” October 2007,
http://www.tubemogul.com/research/video_marketing_101.php

Pew Internet, Online Video,
http://www.pewinternet.org/report_display.asp?r=219

Micah Sifry, “The Long Tail of Online Political Video,” techPresident, 6/14/07,
http://www.techpresident.com/node/400

Josh Levy, “Medical Marijuana and Online Video: A New Kind of Lobbying?,” techPresident, 10/11/07,
http://www.techpresident.com/blog/entry/9614/medical_marijuana_and_online_video_a_new_kind_of_lobbying