Heather Holdridge
Director of Digital Strategy
Planned Parenthood
Twitter:Â @holdie1
[2006] Heather serves as the Director of Political Advocacy for Care2 (http://www.care2.com), the largest online progressive community with over 5.7 million members. She is working to connect Care2’s audience to non-profits doing political work and campaigns in 2006. Care2’s members are interested in leading healthy lives and making a difference in the world, supporting progressive advocacy on issues as varied as women’s rights, environmental issues, human rights, animal rights, and consumer issues, among others.Prior to Care2, Heather was a partner and Online Organizing Director for the Carol/Trevelyan Strategy Group, working with clients across the progressive spectrum to develop online campaigns and communications strategies. She specialized in customizing content for the Web, and working to develop viral interactive media. Her work included the development and growth of the Creative Multimedia department at CTSG, including executive producer and co-writer for media that have won Pollie awards and the popular Republican Survivor series for the Democratic Congressional Campaign Committee in 2004.
How to Build Powerful Online Communities
PdF 2007, May 18, 2007
MySpace for Politics
PdF 2006, May 15, 2006