Will Carlin is part of the management team now leading VShift, an interactive strategy, marketing and design firm. VShift operates the I Stand For platform, which runs the websites of prominent advocacy groups and democratic campaigns.

Will is an experienced consultant, manager and entrepreneur, active in the New York interactive industry for 15 years. Will is the former Managing Director for OgilvyInteractive where he was responsible for overseeing all of its New York operations. He joined Ogilvy after serving as Managing Partner for the New York office of marchFIRST. Will also co-founded a multimedia company, worked as a financial analyst and, prior to his professional career, was a sixth-grade school teacher.

A communications and process specialist, Will has taught classes at both NYU and Columbia Business School in presentation skills and interactive development processes. He graduated with Honors from Yale, received an MBA with High Honors from Columbia Business School and studied advanced pre-med for two years at Harvard.

Before entering Columbia Business School, Will was a world-ranked squash player on the men’s professional touring circuit, won the U.S. National Championship in squash and was the United States’ #1 ranked player in 1990 and 1995. Will also served on both the Executive Committee and Board of Directors of the US Olympic Committee.